Of course, jumping from WSBK to MotoGP cannot be dismissed. The creation of the Supersport 300 class is a smart, profitable move for at least three reasons.įirst of all, the Supersport 300 class is a feeder class for the Supersport (600) and the WSBK. The reasons for such a class are really strongWith Dorna’s efforts to extend the base of motorcycle racing to regions and countries with great yet untapped commercial potential, trying to provide the right environment is a natural move. However, it looks like the economic crisis has made the manufacturers realize that “bigger and more expensive” is not the most profitable direction, and “smaller and cheaper” can in fact turn out to be a much more reasonable approach. None of these officials have tried to hide the falling interest in the middleweight sport bike segment, compensated by their efforts in the small-displacement class.Īn advent of small-displacement machinesWe also published and analysis on what the future may bring for the Supersport-class segment and why the 600-700cc sport bikes are no longer an enterprise as successful as it was a decade ago. This is no surprising move, as we sort of saw this coming, especially after the talks and interviews we had at EICMA 2014 with representatives of brands such as BMW, Kawasaki, EBR or KTM.
